
Caliente AF-290 from Benjamin Moore – 2018 Color of the Year
Benjamin Moore announced its color of the year, and boy, is it RED HOT. Caliente to be exact! Quite the contrast from last year’s rich purple hue Shadow, and the understated Simply White from the year before. Caliente is bold and seductive, radiant, and full of energy. Caliente (AF-290 for those of you pulling out your paint deck) is a bold yet warm tone of red, strong and reassuring.
Based on color theory, red is known to be an emotional and stimulating color. People automatically associate red with love or hate, but it can also trigger other emotions such as passion, hunger, desire, and happiness. Red has been shown to increase enthusiasm, stimulate energy, increase heart rate, and boost confidence. Red signifies change and strength, a reason Benjamin Moore gave for selecting this stunning hue.
So, how can you spice up your home with Caliente? Look no further than the front door to make your entrance the boldest on the block. Take it inside and pair it with trendy golds to get a glam, sexy look. Or, tone it down with subtle grays or neutrals to bring out its warm undertone. Spice up your kitchen or eating area with a splash of Caliente, whether it be on an accent wall, or simply bringing in some of the hue with table linens and accessories.

Timid about jumping in fully to this bold color? Start off with some red accessories – pillows, throws, tabletop items, and art. See what it triggers for you in your space.
Roll out the red carpet…or area rug in our case…2018 is going to be Caliente!
“ Hot, passionate, and sexy, this is one of our most beloved reds. With a hint of orange, caliente has lots of personality and is the perfect hue for you if you are drawn to the warmer tones of red.” – Benjamin Moore